Foodruns

A unified mobile and web platform connecting food lovers with their favorite local restaurants through seamless logistics and secure payments.

Client

Adewale Adedapo (Founder, Foodruns)

Deliverables

Mobile Applications: Native Android and iOS apps for customers and vendors.
Web Application: A responsive platform for desktop users.
Admin Control Panel: A centralized dashboard for managing orders, outlets, and coupons.
Full Branding & Identity: Logo design, brand name consulting, and marketing assets.
Launch Landing Page: A high-conversion countdown page for pre-launch engagement.

Case Brief & Work

The vision for Foodruns was to build a mobile-first, innovation-driven delivery platform—the first of its kind in Ibadan to fully integrate consumers and vendors via a single app. The primary goal was to lift the logistical burden from local restaurants while giving customers a convenient way to satisfy their cravings. Our research involved deep dives with local restaurant owners, which confirmed that handling delivery in-house was both expensive and operationally stressful.

The Task at Hand

The project required the creation of a high-speed, multi-platform solution capable of synchronized communication between three parties: the customer, the restaurant, and the admin. Key requirements included:

Real-Time Notifications: Instant alerts for order placement and payment confirmation.
Comprehensive Management: An admin panel to track customer profiles, manage diverse restaurant outlets, and monitor product listings.
Secure Financial Integration: A reliable payment gateway to handle various local payment methods.

How We Helped

We moved from feasibility studies to a full-scale digital partnership to ensure the startup’s success:

Hybrid Development: Using a hybrid approach, we rapidly developed and deployed a Minimum Viable Product (MVP) for Android, iOS, and the web, ensuring core functionalities were live for the launch.
Strategic Payment Integration: We integrated Paystack, allowing users to pay securely via card, bank transfer, or USSD codes.
Operational Partnership: Beyond development, we assisted in the business’s physical scaling, including marketing the product to restaurants and recruiting logisticians and accountants for daily operations.
Pre-Launch Momentum: To build anticipation, we designed a landing page and ran a social media contest offering free food tickets, driving immediate app downloads on launch day.

Case Result

Rapid Market Entry: The project moved from concept to launch in just 8 weeks.
Immediate Adoption: Within the first month, the platform garnered over a hundred active users and an overwhelming volume of orders.
High Engagement: The strategic social media launch plan led to skyrocketing engagement, establishing Foodruns as a household name in the city’s food scene.

Feedback

“Thrilled is an understatement. Working with this team was a dream come true. I am overwhelmed by the volume of ideas and strategies they brought to the table; they didn’t just build an app, they made the dream a reality.”

— Adewale Adedapo, Founder

Project

Category: On-Demand Delivery / Mobile App Development / Startup Growth